TL;DR
Pronouns
he/his/him
Based
Manteo, NC
Native Country
Portugal
Last Name Pronunciation
/Lee•Al/
Degree
Bachelor of Fine Arts (BFA)
Design Experience
16+ years
Current Role
Product Design Director
Journey
For over 16 years, I’ve been professionally mastering how to best bridge various design disciplines, in order to craft an end-to-end experience for users.
Origins
When I discovered design and programming around 2008, I was fascinated by their potential to positively impact people's lives. I taught myself Adobe Photoshop, Microsoft FrontPage, Macromedia Flash, and other tools.
Away
I’m a husband and proud dad who enjoys life’s simple pleasures. I love spending time at the beach, tending to my plants, savoring fresh coffee, and enjoying seafood tacos. These moments recharge me and fuel my passion for design.
Skills
Current role
Product Design Director at WebstaurantStore
I began as a design manager at WebstaurantStore and am now the Product Design Director. I lead teams of design managers, product designers, and front-end engineers to enhance the user experience for 25+ websites, an IoT asset management platform, and a marketplace platform. I collaborate with cross-functional partners to strategize launches, use data and user insights for informed design decisions, and advocate for collaboration and accessibility, driving organizational growth and design operations.
I believe that success starts with effective collaboration and radical candor.
Principles
Tiny office
Once small walk-in closet, my cozy home office now serves as my creative mission control. This snug space, measuring just shy of 5 by 8 feet, is where minimalism meets inspiration.
Every item has a purpose, and clutter is banished (well, mostly). It houses the essentials, including a my leafy green coworkers. This tiny office is beyond a physical space; it’s a reflection of my passion, intentionality, and love for design.
Meet my green coworkers
FAQ
What is your approach to collaboration?
Collaboration is key to my process. I thrive in working with other team members, blending ideas to foster an environment where collective wisdom leads to groundbreaking creations.
How do you maintain continuous growth in your work?
What does stewardship mean to you in a team setting?
How do you ensure your designs are future-proof?
What is your communication strategy in collaborative projects?
Can you explain your 'Break and Rebuild' philosophy?
How does your knowledge of HTML and CSS benefit your design process?
What inspires you to stay curious and innovative?
Get in touch
If you’re curious about my projects, services or simply want to chat design, reach out via the form, or social channels below.
Thanks for stopping by
© David Leal 2024